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VP, Ops Integration & Guest Experience

Wingstop

Wingstop

Operations
Dallas, TX, USA
Posted on Jun 7, 2025



ROLE PROFILE OVERVIEW

ROLE TITLE

VP, Ops Integration & Guest Experience

ROLE LOCATION

GSC

REPORTS TO NAME

TEAM

Operations

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ROLE PROFILE DESCRIPTION

X FULL-TIME

ð PART-TIME

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HOURS PER WEEK

ð CONTRACTOR

ð INTERN

ð EXEMPT

ð NONEXEMPT

WHO WE ARE

We’re not in the wing business. We’re in the flavor business. It’s been our mission to Serve the World Flavor since we first opened in 1994, and we’re just getting started. 1997 saw the opening of our first brand partner operated Wingstop location, and by 2002 we had served the world one billion wings. It’s flavor that defines us and has made Wingstop one of the fastest growing brands in the restaurant industry.

Above all else – our success is largely due to our people and our core values, or what we call The Wingstop Way of being entrepreneurial, service-minded, fun, and authentic. We believe having a strong people foundation centered on these collective values creates a crave-worthy culture and talented team, as well as ensures our brand is poised for accelerated growth. We all win together.

WHAT WE’LL NEED

The VP, Ops Integration & Guest Experience is a key strategic leader responsible for driving seamless integration of key initiatives across restaurant operations and elevating the end-to-end guest experience. This individual ensure that new programs, technologies, and operations are set up to scale the Wingstop brand while maintaining operational excellence and brand consistency across company-owned and brand partner locations. This leader will serve as a key cross-functional partner, aligning the needs of the restaurant teams, operations, and guests.

  • Strategically lead the integration of cross-functional initiatives into restaurant operations, ensuring alignment with field capabilities and operational priorities.
  • Partner with cross-functional teams (operations, marketing, supply chain, Technology, HR, L&D) to operationalize strategic programs and technologies.
  • Establish clear go/no-go criteria for key initiatives, using defined success metrics and operational readiness to make informed decisions — ensuring this team serves as a strategic gatekeeper, not an order taker.
  • Own the operational success of enterprise rollouts by developing execution strategies, tracking field adoption, and measuring impact to ensure long-term sustainability and scale.
  • Create and implement scalable processes and frameworks that support efficient execution across company-owned and franchised restaurants.
  • Develop and enforce clear processes, playbooks, and accountability frameworks to ensure consistent execution of initiatives across all locations.
  • Utilize expert operational mindset in enterprise project planning and execution.
  • Lead test-and-learn pilots of operational initiatives to gather feedback, optimize processes, and guide scalable rollout plans.
  • Define and continuously improve Wingstop’s guest experience strategy across in-store, third party, and digital touchpoints.
  • Partner with Operations, Marketing, and Guest Experience teams to identify guest concerns and develop solutions that enhance guest satisfaction and brand loyalty.
  • Collaborate closely with Learning & Development to ensure new initiatives are supported by effective training and ongoing coaching in the field.
  • Establish KPIs to measure and monitor guest experience and drive data-informed decisions.
  • Develop tools and resources that ensure strong adoption and execution through alignment with training, communications, and regional leadership teams.
  • Build and lead a cross-functional team including operations project managers, guest experience specialists, and integration leads to support seamless execution across the organization.
  • Partner with Ops and QA to integrate guest experience and execution metrics into the operational excellence scorecard and field audit processes.
  • This role works in close collaboration with the VP of Learning & Development to ensure operational initiatives are reinforced through effective training and onboarding strategies.

WHAT YOU’LL NEED

  • Bachelors degree required in Business Management, Administration, Supply Chain, or relevant field; MBA or relevant advanced degree preferred.
  • 10+ years of experience in restaurant, hospitality, or retail operations with a strong understanding of field execution and guest experience.
  • Proven ability to lead complex, cross-functional initiatives from ideation to execution.
  • Expertise in restaurant operations, franchise environments, and guest-facing technologies.
  • Strong leadership, communication, and change management skills required
  • Experience working with field teams and executive teams in high-growth, multi-unit environments.

WHO YOU ARE

No job is too small. You recognize that the real work happens in the restaurants, and everything we do should support their success. You stay humble, roll up your sleeves, and always look for ways to support. You learn from others and contribute wherever you can.

You care deeply about doing great work and driving results. You’re curious, ask questions, and seek out opportunities to improve. You don’t just point out problems—you bring solutions, ideas, and perspectives that move the team forward.

You take full responsibility for your work and see things through to completion. You aren’t afraid to fail because you know that failure is a part of learning and growth. You take action, move fast, and keep pushing forward.

You lead with empathy, respect, and emotional intelligence. You collaborate effectively, fostering a culture of trust and constructive feedback. You understand the importance of teamwork and ensure that your actions build others up rather than break them down.

You push yourself and others to be better. You embrace healthy conflict, knowing that great ideas and strong teams emerge from honest, constructive conversations. You believe that leaders create leaders and are committed to fostering a culture of growth, challenge, and continuous improvement.

BENEFITS

FLAVOR PERKS:

  • Unlimited paid time off for exempt employees
  • One paid volunteer day of your choice
  • Competitive bonus structure for eligible roles
  • Team member stock purchase plan
  • Health savings or flexible spending account options
  • 401k – (dollar for dollar on the first 3% and then 50 cents on the dollar for the next 2% for team member contributions up to 5% of eligible compensation)
  • Comprehensive medical, dental, and vision benefits
  • Basic life and AD&D insurance provided
  • Pet insurance
  • Education Assistance
  • Wellness reimbursement program
  • Paid maternity and paternity leave

FUN IS THE BEST FLAVOR:

  • Lunch provided every Tuesday and Thursday in office
  • Work from home Fridays
  • Discount on Wingstop gift cards
  • Onsite game room

Wingstop provides equal opportunities for everyone that works for us and everyone that applies to join our team, without regard to sex or gender, gender identity, gender expression, age, race, religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service, past, present, or future, in the uniformed services of the United States (military or veteran status), or any other consideration protected by federal, state, or local law.